Monday, November 28, 2011

It's Official: Marc Jacobs and Others Turn Down Dior

Looks like the rumors that have been circulating around the industry for months of Marc Jacobs and other designers (Haider Ackermann, Christian Lacroix, Ricardo Tisci, Raf Simons, to name a few) taking
over the position of creative director for Dior has been put to rest -- no one wants Dior. WWD has reported that negotiations between Jacob's occurrent house, LVMH, and Dior have ended in an opposition. Apparently, Marc Jacobs wanted to bring his whole team from Louis Vuitton to Dior to "transfer the aesthetic from one house to another", but Dior's president, Sidney Toledano, couldn't confer with Jacob's request. Besides, if Marc Jacobs did leave for Dior, who would take over as the creative director for Louis Vuitton? With all the profit that he's been bringing into the house, it is a very wise decision for him to stay where he is. The old saying still holds true: "If it ain't broke, don't fix it." 

As for now, however, the house will still be under the designs of behind-the-scenes designer Bill Gaytten until further notice. And the question still stands: who could take over Dior; who could possibly maintain Dior's aesthetics while levering it as a brand into a new decade? However, the real question everyone should be asking is: who wants to? 


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